This is the formula to trigger Discover Weekly.
Video Overview & Insights
In this video, I look at five real-life examples that triggered Discover Weekly, to give you an accurate idea of what sort of numbers you need to make it happen for your own music.
I just made Discover Weekly w 2500 streams, 18% save/listener rate
Here's the spreadsheet I'm looking at in the video: https://tinyurl.com/3cee2map
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I just triggered Discover Weekly (started a week ago with zero streams), and I got a whopping 83 streams!😂
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i have 2 songs in discover weekly for a couple months now, but i dont know how to see what songs they are. when i click on the playlist nothing happens.
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extremely informative
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Great video — thank you!
If I run ads and successfully trigger the Discover Weekly algorithm, will the song continue to grow organically over time even after I stop running the ads?
Video edited by: Kieran Grossman (https://tinyurl.com/5e7vxyxt)
Im so excited.. my new song has been out for 4 days and it has 5.5k streams, 70% save rate and 3.5 listener ratio.. cant wait for monday to come around 😮
More User Perspectives
can you get a discover weekly boost from an older song? Is it worth it to run ads on my older music?
@jordncrowJust got on discover weekly. Yaaay!
@sebastianlauri9622I just hit discover weekly on 2 songs using these methods this week! good numbers for a first time in 2 years plus! my last song was on DW for weeks!! I hope to keep running ads and using others ways to supplement
@musuku15What's the avg daily ad spend on these artists for that first month of the release? And are you going to just the song/profile/or the song within a custom playlist on Spotify? Thanks!
@EricLumiereMusicMine kicked in so early on my song but just spiked monday 1800 streams went back to normal 2 to 40 streams a day
@yahir5star396Interesting video though it's not very helpful without knowing how much each campaign spent? What was their popularity score? Also I've just finished a campaign with over 13K streams in 28 days, a high save rate of nearly 40% and a popularity score of 29% and I got 10 discover weekly streams 2 weeks ago and nothing since
@thefindmusicwhat kind of budget are we talking to trigger Discover Weekly
@toddlake3329To add a data point, I just got a tiny Discover weekly boost for my new song even though it got <1K play in about 2 weeks 😁
@Ein.7.musiqueMy artist currently has around 70,000 monthly listeners, but we’ve noticed they don’t get much love from Discover Weekly. All of their top 10 songs have a popularity score above 30%, and we do use Discovery Mode because we’ve found it really helps, especially with radio, which is our biggest playlist driver.
I keep hearing that Discover Weekly works great for a lot of people, but we haven’t seen the same boost. Could it be because we’ve opted into Discovery Mode? Here are our stats from the past 28 days:
101,110 streams from radio
9,500 streams from mixes
3,448 streams from Discover Weekly
1,481 streams from Smart Shuffle
1,450 streams from Release Radar
15,000 streams from an editorial playlist
The rest comes from other playlists. We run a lot of Facebook ads, create organic video content, and target specific playlists in the artist’s genre, but we don’t pitch to a lot of playlists overall. Do you have any insight into why we might be struggling to trigger more Discover Weekly streams?
Really interesting! Be cool to see a video on what you think is achievable with different budgets or what you should be aiming for with different budgets. You might already have done this so ill dig around the archives!
@DCVemanaThanks for the video, once again super informative. I want to tell everyone here that Jon is simply great, helpful, honest, with a lot of knowledge and experience. I am a member of his community and benefit greatly from his courses and teachings. In addition, the exchange with the other community members is extremely friendly and supportive, which I have rarely experienced in musician communities!
@andreasberndtAwesome, enjoying your videos!
@ChrisJustinMusicAppreciate the info. Which countries were you using?
@tha_westguy16k streams
4.6k listeners
3.7 streams per listener
2.1k playlist ads
1.5k saves
All in the past 28 days, yet no Discover Weekly… any idea what’s happening here?
Uhh, trying to get to 7000 streams on a small ad budget is gonna take me a while.
@calypso2ninerEpic
@jamesdpterodactyl3068Dude I love your content you’re really smart and humble. Keep going 🔥🔥
@MikeManaMusic